Saudi Vision 2030 positions tourism at the heart of the national transformation strategy, leveraging the Kingdom’s diverse natural, cultural, and historical resources. This strategic vision significantly elevates tourism as a crucial economic and social driver, fostering growth, creating job opportunities, and solidifying Saudi Arabia’s status as a premier global tourism destination.

Global tourism indicators reflect Saudi Arabia’s remarkable progress, notably leading the G20 nations in the growth rate of international visitors. Today, Saudi Arabia stands as a global hub for sports events and esports competitions, hosting major international tournaments that enhance its appeal on the global tourism map.

Projects and Initiatives:

  1. Launch of the National Tourism Strategy.

  2. Establishment of the first regional office of the UN World Tourism Organization in Riyadh.

  3. The Red Sea Project.

  4. Amaala Project.

  5. Qiddiya Project.

Digital Platforms and Digitization:

  1. Launch of the "Visit Saudi" platform.

  2. Introduction and expansion of the e-Visa program to include 66 countries.

  3. Pilot launch of "Sarah," the AI Tourism Assistant.

Programs:

  1. "Tourism Pioneers" Program for human capital development.
  2. "Tourism Aid" Program to support small and micro-enterprises.

Key Achievements:

  1. Surpassing the initial goal of attracting 100 million domestic and international tourists ahead of schedule, Saudi Arabia now targets 150 million visitors by 2030.
  2. Ranked first globally in tourism revenue growth for 2024.

  3. Led G20 countries with a 69% growth rate in international tourist numbers compared to 2019.

  4. Hosting significant global events including Expo 2030, FIFA World Cup 2034, and the Esports World Cup.

  5. Recognition of Madinah and AlUla among the world’s top tourism destinations.

  6. Over 230,000 hotel rooms planned to support the 2034 FIFA World Cup.

  7. Participation of 15 Saudi cities in hosting events for the 2034 FIFA World Cup.